Mike Kisseberth has an intricate understanding of the digital media landscape. With a proven record of performance, he has consistently reorganized and revitalized companies for success, often in challenging situations.
Having been a top executive at brands such as Future, Purch, IDG Consumer & SMB, and CNET Networks, Kisseberth has consistently led teams with innovative – and successful strategies.
‘Mike is the smartest person I’ve ever met when it comes to sponsorship, ad revenue generation and the strategy driving them.’
Now, in an advising role, he brings his strategic mind to Fragment Media Group, guiding the company through our ambitious plans to evolve the member model. With Fragment’s goal of leading a revolution toward direct member-supported media, the company is thrilled to have Kisseberth’s expertise as an advisor.
“Mike is the smartest person I’ve ever met when it comes to sponsorship, ad revenue generation and the strategy driving them,” said Fragment Media Group CEO Nicholas White. “He doesn’t just know it better than anyone else, he’s better at articulating it for other experts and making it understandable to everyone else (including me).”
White is confident that Kisseberth’s involvement is a major accelerator and key to success for Fragment. “Finding the best way to evolve sponsorship to augment and support the member model is going to be a tall order, and we’re extraordinarily fortunate to have Mike to help us chart that course.”
Fragment Media Group is working to lead the revolution toward member-supported media. Teaming with advisors such as Mike Kisseberth is one way the company is preparing to deliver tangible results.
